This is the result of a light-hearted team building/strategy session with Waternet, the supplier of drinking water to the city of Amsterdam.
The octopus at the top right is a metaphor for the city of Amsterdam that provides Waternet with money and commands.
Waternet manages enormous nature reserves in which the water for the city is purified. Waternet employees struggle to keep the deer population under control and at the same time hope that new flora and fauna will find a home in their area. In the middle of the map the ‘way of death’ runs from north to south. These are the A4 and A2 highways, that form a barrier for many species to cross to the ‘Waterleidingduinen’.
The joint input from Waternet’s team during a roadmap workshop is the base of the map. Everything the team considers important is included. The map serves as a brainstorm prompt, a navigation instrument and as a work of art.
CORPORATE PROCESSES VISUALIZED IN WORKSHOPS
Geofiction can be used for a number of purposes within the corporate world.
Throughout the years, geofiction has proven to be a great medium for analysis and development of vision within organizations. The concept of the company-workshops is authentic, tried and flexible. Making a company map together is a very creative instrument for team-building and company coaching. A special moment during the workshop is the presentation of a rough sketch of the company in which the participants can recognize their company in all its facets. This sketch will be complemented, optimized and completed by the participants. At your request the final result is made into a monumental map of which copies can be made for all the participants.
Sandra Vintges, Ernst&Young: “A very special, useful and pleasant workshop on wonderful location (The Olmenhorst Estate). Together we charted the company. A very good result! Truly recommendable!”
Raymond van der Laan, Acision: “We had a terrific geofiction-workshop with our R&D team. Martijn’s contagious enthusiasm brought about exactly what we envisioned: a shared image of our team and its position in the organization, now and in the future. An ideal teambuilding event with a beautiful end result, which hangs proudly on the wall of our office.”
Bart-Jan Vreeman, DHV:
“An informal, pleasant, and active workshop with enthusiastic guidance! And the result ‘Put yourself on the map’ is just that. This workshop is the ideal way to get to know each other better whilst having a drink and a bite to eat.”
The first step in the process is taken in preliminary talks between Martijn Kessler and the client. Here the shape of the company landscape for the workshop is formed and the specific mode is decided. The mode can differ a great deal depending on the company, the number of participants in the workshop and the client`s wishes.
Example of a working map.
Discussions and brainstorm-sessions about a new direction or a reorganization can be visualized by Studio Kessler prior to the workshop, these visualizations are a perfect stepping stone to a geofiction workshop. After the workshop is over there can be an evaluation and a possible follow-up.